Brand Strategy & Design for Healthcare

At Buchanan, we have been solving healthcare and patient-facing communication challenges for a wide-range of organizations since 1995. One of our very first clients was Kaiser Permanente, and since then, we have worked with hospitals, medical groups, labs, research facilities, and other healthcare clients in California and 11 other states. We start every project with goals, extensive research and discuss desired results. We then translate our findings into visually compelling designs that evoke trust, compassion, and innovation.

Because of its nature, healthcare branding, marketing and visual strategy must be treated with sensitivity and thoughtfulness. Our priority is to forge connections with all audiences through carefully crafted brand strategies, beautiful marketing materials, and memorable digital experiences.