Brand Strategy, Brand Identity, and Website Design


Pool Safety Artificial Intelligence

CamerEye is reinventing swimming pool safety by introducing the first artificial intelligence powered system to provide fast distress detection and help save lives. We were approached by the founder to start working with them as a startup, giving us the opportunity to truly shape the brand from the start.

CamerEye’s innovative solution creates a safe and secure ecosystem that monitors your pool 24/7, detecting distress and near-drowning behavior through AI powered overhead cameras, and alerting within ten seconds of distress being detected. In addition to safety, CamerEye also keeps an extra “eye” on your backyard as a part of your smart home ecosystem.


Brand Strategy
Brand Messaging
Brand Identity
Brand Guide
Photography Composition
Stationery System
Website Design & Development
Print Collateral
Intro Video

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