San Diego’s Brand & Design Agency

  • We like investing

    We believe branding success is the result of making a smart investment in sound strategy and solid creative. This philosophy is what differentiates us as your creative partner. We immerse ourselves in your brand and invest in you by getting to know your company, your customers, your culture, and helping to identify and provide solutions for your branding, creative, interactive, and marketing needs.

  • We see details, and the big picture

    Design is all about the details and our passion here never ends. We live in a pixel-perfect, i-dotting and t-crossing world. But this love of the particular does not mean we lose sight of the big picture. We challenge ourselves daily to provide our clients inventive, significant, and valuable solutions that bring important change to your brand.

  • We don’t like goodbye

    We’re grateful and proud to say we have worked with many of our clients for over 20 years. We work hard to earn trust and enjoy building long-term relationships with those who understand the value that a solid brand can bring to their organization.

  • We love orange

    Orange is the color of creativity, joy, expression, warmth, and success. It’s no accident that we love the color orange and harness its energy to dive us in every project we undertake.

Our Agency Process

Over 20 years of experience in the brand industry have molded a creative process that is the guiding force behind every project we touch. This process ensures that we consistently deliver innovative, relevant, and meaningful brand strategy and creative execution. We call our process “DRIVE” because it accelerates our ability to deliver positive results for our clients.

Core Values

  • Passion
  • Excellence
  • Trust
  • Curiosity
  • Dedication
  • Collaboration
  • Passion

    We are driven by an unconditional passion for our craft and devotion to creating inspiring design.

  • Excellence

    We believe in setting the bar high and exceeding our clients’ expectations. We are relentless and driven to see every detail, think beyond the expected, and make a impact.

  • Trust

    We are straightforward and transparent with our clients and with each other; we value honesty and we believe that the best client-agency relationships are built through trust.

  • Curiosity

    We believe that in order to create truly intelligent work, we must never stop asking questions that challenge our approach, rationale, and strategies.

  • Dedication

    We are dedicated to the clients with whom we partner, the work we create, and the culture we share.

  • Collaboration

    Our strengths as an agency stems from our ability to collaborate effectively and build meaningful relationships with our clients and each other. We believe that the best branding and creative results come from great working relationships and that "we" is always more powerful than “me”.

Our San Diego Design Team

Creative. Experienced. Knowledgeable. Personable.

Our team of talented designers and strategists is what sets us apart as a creative agency. Together, our varied experience, passion for our craft, and interest in our clients’ success manifest in a culture that fosters creativity and delivers results.


  • “Buchanan is by far one of the best creative agencies that we have had the privilege of working with. Their strategic thinking and top-notch creativity have helped us to become the nationally recognized non-profit we are today.”

    Sally Ann Zoil, CEO, United Through Reading

  • “Buchanan is by far the most talented and professional marketing group I've worked with. From strategy to execution, content writing to design, concept to deliverable they have continued to provide value at every interaction.”

    Kevin Harries, CEO, CureMatrix

  • “Bobby, Charlie, and the entire Buchanan Design team always come through for us. Their creativity is matched only by their ability to uncover what we really need to help our organization meet our strategic goals. They focus on creating relationships with clients so they can better understand and meet our needs, on budget and on time, every time.”

    Kate Wheeler, Director of Partnership Dev, Crystal Cove Conservancy

  • “It was a pleasure working with Buchanan Design to complete our new logo, marketing materials, and website. Not only did the finished product wildly exceed our expectations, but the process was thoroughly enjoyable. Bobby and his team very quickly "got us" - our product, our sensitivities, and our customers - and have helped to set our brand apart. We look forward to using them again soon!”

    Susan Ferrari, Director of Enrollment, Horizon Prep

  • “There is nothing better than collaborating with a team whose creativity knows no bounds. I cannot express how pleased we are with the level of professionalism, customer service and results Bobby Buchanan and his team have provided us.”

    Kathy, UC San Diego Health

  • The entire Buchanan team were exceptional to work with throughout our rebrand project. They guided us through the creative and technical process that resulted in a new name, visual identity, print collateral, and website - all of which we are very excited about. I would highly recommend Buchanan to other non-profits that are considering a major brand redesign. Our thanks to the entire team at Buchanan for their creativity and professionalism.

    Stephen Smith, COO, Growing Hope Globally

  • Working with the team at Buchanan has been an exciting and valuable experience for our company. Their extensive knowledge of branding and design has given us an aesthetic foundation to take our business to the next level. What I appreciate most is Buchanan's willingness to get into the weeds and help us work through challenging decisions. I am very pleased with the work we've been able to accomplish together.

    Grayson Maas, CCO, Art of Problem Solving

Free Brand Consult

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