January 13, 2016 |
As we enter a new year filled with new possibilities, I want to share some of our excitement for the future of Buchanan Design.
My philosophy has always been, if you’re making the effort to do something important – don’t compromise – make the investment and do it right. Don’t wing it and certainly don’t blindly throw spaghetti on the wall to see what sticks. Sure, in some cases trial and error leads to innovation… but branding success is at its best when planned, strategized, and creatively executed.
With this in mind, I’m excited to share some of the efforts we’re making this year – all geared to ensure we are providing the most creative and strategically effective services and experience possible.
For some time, I have contemplated the evolution of Buchanan Design and how we can continue to provide top-quality creative branding services and also become a more valued partner to our clients. The answer is simple. With a deep passion for design as the given, we will begin to dive deeper into brand and marketing strategy, offer more brand voice and copywriting expertise, and implement a new creative process that will excite and deliver results for both existing and new clients.
To assist us, I’m thrilled to announce the addition of Charlie Van Vechten to our team. Charlie is an industry veteran with over 25 years of experience running his own brand agency. He is a great creative thinker, strategist, and respected for his abilities to grow a company and bring operational efficiency to ensure success. I am excited to have someone of Charlie’s caliber join me in leading Buchanan Design towards a very bright future.
I’d love to hear your thoughts about our growth and service enhancements, and discuss how this will benefit you. Let’s grab a coffee.