August 16, 2011 |
Essentially the same thing, embossing raises the paper surface up and debossing pushes the paper surface down. The technique to use is based on the design and the feel you want to achieve. Both require a metal die that combined with heat and pressure will produce amazing results. The ultimate reason for using any of the fine printing techniques available is to produce an impressive piece. It’s particularly important when developing a quality brand.
Our new business cards are just one example of how we added a complex deboss to raise the level of the design…. and ultimately the touch experience to anyone we hand it to.