Archive for October, 2011

HELLOween Mixer

October 31, 2011 | admin

If you’re office is in an office building like ours, you know what it’s like when you walk by someone who looks familiar but you don’t know why. It could be on the way to the restroom, in the parking lot, or maybe at a local restaurant during lunch. Well, we decided to shake things up a bit by creating a get-to-know-you mixer. It was originally focused on networking the various talents within our building, but we knew it would be more social. We created a great visual identity for the event and placed that on flyers, posters, and eblasts. The idea was to carve a pumpkin to represent your business and bring it to the event for the contest portion. I was so impressed with the diversity and effort that everyone put in.

Both Joey and Ryan produced a unique masterpiece, we decided to submit Joey’s because it had a few more bells and whistles… The ultimate winner would be determined by everyone coming to the mixer. The building owner liked the idea so much that they added a tenant appreciation component by providing great food and prizes. It turned out to be a very successful event.

So who won first place….. well, Buchanan Design of course. But honestly the competition was really great. Hoping this will become an annual event!


Events, People, Studio Life, Website


October 20, 2011 | admin


1 Billion Thirsty

The name says it all, there are billions of people around the globe who don’t have access to safe drinking water. It’s unthinkable really, but it’s true. I met the founder of the organization last year when Darcy and I attended their annual fundraiser—Water for Christmas. At that time I was unaware of just how bad things are and the devastating statistics caused by lack of water.

I left feeling helpless but enthusiastic knowing there is a group working hard to make a positive difference. So when the call came a few months later asking if OrangeTree Project, a non-profit we started, could assist with their corporate identity we jumped right in. We also created the new Water for Christmas identity that will be unveiled next week. I will attend this year’s event feeling proud of our work, but more importantly that our contribution will help strengthen the 1 Billion Thirsty brand so they can grow and help so many more people around the world.

What a surprise yesterday when we got a “thank you” package from 1BT— it was a bonsai orange tree! Sooo perfect for the office.


Branding, Events, People