Archive for November, 2009

Cup of Apple Pie

November 20, 2009 | Buchanan Design


This week I was introduced to a new treat. Usually a hot coco guy, I was persuaded by Darcy to try some of the Cider she brought in. At first I wasn’t feeling it, cider would not hit the creamy spot that hot coco would, but then Darcy told me about her little secret – whipped cream.

Man! It was like drinking a cup of warm apple pie. I have to say this a new favorite for me. Give it a try – you will be surprised.

Apple Cider + Whipped Cream = The perfect start to a cold morning in the studio.



The Creative Type

November 12, 2009 | Buchanan Design


While brainstorming last week on a fitness ad for Western Athletic Clubs, Bobby and I were throwing around some ideas about creative typography. The ad was centered around a four week program titled “Slim 4 The Holidays”. Our “rap session”, as we like to call it in the studio, was one of those rare moments when all of our ideas seemed to gel. We thought it through, sketched it out, mocked it up, got it approved, photographed it, high-fived, and sent it to print.

Stay tuned for the follow-up ad, more creative typography to come!